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FITUR 2026

ROYALTON HOTELS & RESORTS PRESENTS ITS VISION FOR THE EVOLUTION OF ALL-INCLUSIVE HOSPITALITY AT FITUR 2026

In the midst of FITUR 2026, one of the world’s leading international tourism events, Royalton Hotels & Resorts shared its vision for the evolution of the all-inclusive model and outlined the strategic priorities shaping the next stage of growth for both the company and the industry, following the celebration of its 15th anniversary.

The presentation took place during a press conference held in the context of the fair, with the presence of Jordi Pelfort, President of Royalton Hotels & Resorts, and led by Daniel Díaz, Executive Vice President of Royalton Hotels & Resorts, alongside Jurgen Stutz, Senior Vice President of Sales, Marketing and Distribution. The discussion focused on the evolution of all-inclusive hospitality toward a more contemporary, flexible, and experience-driven product aligned with the expectations of today’s global traveler.

Royalton Hotels & Resorts currently operates 25 resorts across eight brands in eight Caribbean destinations. As part of this new phase, the company has launched a multi-million-dollar investment program dedicated to the comprehensive renovation of key properties across the region, with the goal of keeping its resorts at the forefront of the market and strengthening its position within the premium and luxury all-inclusive segment.

Among the most significant investments are extensive renovation plans in strategic destinations such as Punta Cana and Saint Lucia, as well as the recent renovation and reopening in Mexico of Royalton Riviera Cancun and Royalton Hideaway Riviera Cancun, two flagship properties within the portfolio. These transformations reflect the company’s belief that the future of all-inclusive lies in the continuous evolution of product, design, gastronomy, and the overall guest experience.

Since its inception, Royalton Hotels & Resorts has focused on elevating the all-inclusive model through a portfolio of clearly differentiated brands, designed to respond to diverse travel styles and market expectations. Today, that approach translates into a clear vision centered on renewing the category itself, rather than simply expanding the number of resorts, positioning all-inclusive as a sophisticated, relevant, and adaptable experience for different traveler profiles.

Royalton Hotels & Resorts also highlighted the importance of the European market, particularly Spain, as one of the most significant source markets for its Caribbean resorts. Strong air connectivity, the maturity of the European traveler, and growing demand for more specialized all-inclusive experiences have positioned Europe as a strategic market within the company’s commercial and distribution strategy.

Mexico plays a central role within the company’s portfolio, representing the largest share of its global inventory and serving as the only market where all Royalton Hotels & Resorts brands coexist. This presence is further reinforced by recent investments and projects under development, including the opening of The Reserve at Paraíso de la Bonita, an exclusive ultra-luxury suite building that represents a new expression of high-end all-inclusive hospitality within the portfolio.

Alongside its renovation strategy, Royalton Hotels & Resorts continues to pursue solid and sustained expansion across the region, developed in partnership with long-term strategic allies. Within the framework of FITUR 2026, the company highlighted new projects under development in Mexico, as well as strategic openings such as Royalton Vessence Barbados, scheduled for mid-2026, and preparations for the opening of Royalton CHIC Jamaica Paradise Cove.

Looking ahead to 2026, Royalton Hotels & Resorts will continue to invest in new markets, future projects, and territories with strong long-term potential. In this context, the company also introduced Royalton Fan Fest 2026, an immersive initiative designed for football fans that enhances the entertainment offering within the all-inclusive model during major international sporting events taking place this year.

Through its participation at FITUR 2026, Royalton Hotels & Resorts reaffirms its role as a key player in the evolution of all-inclusive hospitality, combining strategic investment, ongoing renewal, disciplined expansion, and a clear long-term vision for the industry.

For more information about Royalton Hotels & Resorts, visit www.royalton.com